Of course, the 60s were also the era of that most unique of setups, the one that really says Silvertone: the famous amp in case models, the 1448,49,57,51 and 52.

Along the way, Sears buyers also enjoyed some way-out store-only axes from Teisco, some funky, wallet-friendly Kays, low priced understated solidbodies from Harmony, and then a fresh infusion of style and economy  from the land of the rising sun in the Fall of 1968, with the arrival of the Japanese imports.